page contents

Updates Create Digital Demand

Updates Create Digital Demand

Get more mileage from your printed pieces, they are still a necessary sales tool. Most consumers still want product details while in-market. Studies show that 4 of 10 read and purchase based on brochure text (2010 CMT). Digital printing allows for very fast and short runs.

Adding QR codes to your sales collateral will direct traffic to your website to find more product benefits or special offers.

Name: Updates Create Digital Demand
Our Role: design, branding, collateral
Tags: design, branding, collateral
Share

BRANDING CAMPAIGN

The century old Firestone Company wanted to emphasize tradition to engender trust in their truck tires. Ncutt designed the “The Born To Truck” campaign. For several years Ncutt incorporated the design into national advertising and various catalog covers. Promotional temporary tattoos were created for tradeshows where models were sporting the tattoos and applied the campaign slogan to patrons.